Mac pricing · Aug 2026
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Every Mac, priced

263 configurations · 15 countries · pick a store and set what you need

Minimum memory
Minimum SSD
Device
Chip
Minimum bandwidth
Ethernet & display
Max price
MachineChip Cores MemoryBandwidth SSD EthernetDisplay Price

Tap any row to reprice it worldwide · Ethernet speed and nano-texture are now selectable options, not assumptions · Studio is 10Gb as standard, the minis are not

01

The same machine, everywhere

Converted at the ECB reference rate for 2026-08-25, then adjusted to strip consumption tax — most stores display tax-inclusive prices and the U.S., Canada and Brazil don't, so headline figures aren't comparable on their own.

05

Almost every store has one memory price

Apple charges a single flat rate per gigabyte and per terabyte in each country, applied identically across Mac mini, Mac Studio and MacBook Pro. Measured from the configurators, then checked against 98 individual upgrade prices — every one matched exactly. The MacBook Air is the sole exception: its first memory step, 16 to 24GB, is charged at half the local rate, and only the second step returns to full price. Verified by clicking through the live configurator in four currencies.

StoreCurPer GBPer TBPer GB, ex-tax USD
United StatesUSD25500$25.00
CanadaCAD37.5750$27.06
MexicoMXN62512,500$31.79
BrazilBRL3006,000$58.16
United KingdomGBP25500$28.40
GermanyEUR27.5550$26.95
FranceEUR27.5550$26.73
SwedenSEK3256,500$27.40
SwitzerlandCHF25500$28.81
TurkeyTRY1,562.531,250$27.07
JapanJPY4,50090,000$25.69
Hong KongHKD187.53,750$23.92
SingaporeSGD37.5750$27.08
IndiaINR3,00060,000$26.64
AustraliaAUD37.5750$24.39

The right-hand column is the honest comparison: what a gigabyte of memory actually costs once currency and consumption tax are removed. Canada, Singapore and Australia are all exactly 1.5× the U.S. number in their own currency, and the U.K. and Switzerland price at numeric par with the dollar.

02

What it can actually run

Language models · the ones that strain a Mac
Open-weight modelTypeTotalActive 4-bitOn this Mac Prefill
tok/s ceiling
Generation
tok/s ceiling
Everything else · vision, image, speech, music
Open-weight modelTaskMemory neededOn this MacNote

Both ceilings are arithmetic, not benchmarks. Generation is bounded by memory bandwidth divided by bytes read per token, which for a mixture-of-experts model is its active parameters. Prefill is bounded by compute: roughly two floating-point operations per parameter per token, against an estimated —. Apple does not publish GPU throughput, so the compute figures scale from the measured ~70 TFLOPS of the 40-core M5 Max. Expect measured throughput around 30–50% of these numbers, and lower still for models with very small active-parameter counts, where routing and attention overhead dominate rather than weight reading.

03

How this compares to everything else

The Mac is one of several ways to run models locally, and it is not the obvious winner on every axis. Memory decides what fits; bandwidth decides how fast it generates; compute decides how fast it reads your prompt.

PlatformMemoryBandwidthPower Approx. priceWhat it is good at
Mac mini M616–32GB153–170GB/s 155W$899+ Always-on, small models, near-silent idle
Mac mini M5 Pro24–64GB307GB/s 155W$1,699+ Mid-size models in a very small box
Mac Studio M5 Max36–128GB460–614GB/s 480W$2,499+ 70B-class models, quiet, on a desk
Mac Studio M5 Ultra96–256GB1.2TB/s 480W$5,499+ The most fast memory in one quiet box
NVIDIA RTX 509032GB~1.79TB/s 575W~$3,000 build Fastest decode of all — if the model fits in 32GB
NVIDIA RTX PRO 600096GB~1.8TB/s 600Wworkstation-class Bandwidth and capacity together, at a price
NVIDIA DGX Spark128GB273GB/s ~240W$4,699 Capacity plus the full CUDA stack
AMD Ryzen AI Max+ 395128GB256GB/s ~120W$3,999 Cheapest route to 128GB of unified memory

Published reference points, for calibration against the ceilings above: on gpt-oss 20B an RTX 5090 measures around 205 tok/s of generation against roughly 50 for a DGX Spark, despite the Spark holding four times the memory. A Ryzen AI Max+ manages about 50 tok/s on a 27B. Bandwidth, not capacity, is what you feel per token.

The split is structural rather than technical. NVIDIA sells more bandwidth per card and far less memory per dollar, because generous VRAM on prosumer cards would undercut their datacenter business. Apple sells one large unified pool at moderate bandwidth. So Macs are good at fitting large models quietly, and NVIDIA is better at prompt processing and training, where compute rather than bandwidth is the binding constraint. Specifications and prices are approximate and current as of August 2026.

04

The fifteen starting points

What each base price buys, and where each tier tops out, in the store you selected.

06

Where the ladder has no rungs

The gaps matter more than the prices, and the same chip name means different ceilings depending on which machine it is in.

M6 stops at 32GB

The mini's base chip takes 16, 24 or 32GB and nothing more. 48GB isn't a $200 upgrade, it's an $800 jump to the M5 Pro mini. Checked against the configurator, the tech specs and the press release.

16 / 24 / 32GB only
The 32-core Max is welded to 36GB

True on Mac Studio and MacBook Pro. One memory option, and the only way past it is the 40-core GPU, which drags 36 → 48GB with it.

+$600, not the +$300 shown
The Ultra has no middle

96GB or 256GB. No 128GB or 192GB rung, so the second step is a single $4,000 decision rather than a gradient.

96GB → 256GB, +$4,000
512GB is announced, not orderable

The press release promises up to 512GB; the configurator and tech specs both cap at 256GB. Apple dates it to late October.

late October
The 15-core M5 Pro caps at 48GB

On MacBook Pro the 15-core tops out at 48GB while the 18-core reaches 64GB. On Mac mini both reach 64GB. Same chip name, different ceilings.

MacBook Pro only
The cheapest Air has no options at all

The 13" MacBook Air with the 8-core GPU is 16GB and 512GB, full stop — no memory, storage or display choices. It is the only fixed-configuration Mac in the entire lineup; every other machine here offers at least one upgrade.

one SKU, zero choices
The Air is the one exception to $25/GB

Every other Mac charges one flat rate per gigabyte. The Air charges half rate for 16 → 24GB, then full rate for 24 → 32GB. That makes 24GB the best-value memory in the entire Mac line.

half price, first step only
The 16-inch has no entry model

MacBook Pro 16" starts at the 18-core M5 Pro. No M5 or 15-core M5 Pro in that chassis, so the big screen costs $1,000 before anything else.

16" starts at $2,999
07

What moves with the chip

Bandwidth is the one that governs how fast a local model produces tokens, and the one no software update ever improves.

M5
MacBook Air · Pro 14"
M6
Mac mini
M5 Pro
mini · MacBook Pro
M5 Max
32-core GPU
M5 Max
40-core GPU
M5 Ultra
64-core GPU
M5 Ultra
80-core GPU
Memory bandwidth153GB/s153 / 170GB/s307GB/s460GB/s614GB/s1.2TB/s1.2TB/s
Memory range16–32GB16–32GB24–64GB36GB48–128GB96–256GB96–256GB
Neural Engine16-coreDual 16-core16-core16-core16-core32-core32-core
ThunderboltTB4TB4 · 3 portsTB5 · 3 portsTB5 · 3–4 portsTB5 · 3–4 portsTB5 · 6 portsTB5 · 6 ports

The M6 is the only chip whose bandwidth depends on how much memory you buy: 153GB/s at 16GB, 170GB/s at 24GB and above. It's the one upgrade in the line that buys two things at once.

08

The raw data

Every configuration, unfiltered, in the store you selected — the whole dataset behind the tool at the top. Sorted by device then price.

DeviceChipCPUGPU MemoryBandwidthSSD EthernetDisplayLocalUSD
Mac mini · Mac Studio · MacBook Pro — every configuration, priced in 15 countries · compiled 25 August 2026
Read from Apple's own store configurators and tech specs · FX at ECB reference rate 2026-08-25
263 configurations · 18 tiers · 3,945 prices · 22 U.S. totals and 98 upgrade deltas reconciled against live store pages